An established agribusiness is seeking an experienced Area Head of Sales to lead and develop commercial activity across a defined region in Poland. This is a senior, field focused role with responsibility for driving sales performance, leading a regional sales team, and executing commercial strategy at area level.
The successful candidate will translate national commercial objectives into effective regional action plans, build strong customer relationships, and deliver sustainable revenue and margin growth across the assigned area.
The Role
• Lead and execute the regional commercial plan in line with national strategy
• Deliver annual sales targets for volume, value, margin, and market share
• Manage and develop a team of Sales Representatives, ensuring strong performance and capability growth
• Drive customer engagement across key accounts including distributors, grower groups, and strategic partners
• Lead regional pricing execution and ensure commercial competitiveness
• Oversee the planning and execution of field trials, demonstrations, and promotional activities
• Track sales forecasts, pipeline development, and performance metrics
• Monitor competitor activity and market trends, translating insights into local actions
• Act as a senior regional representative at customer events, trade fairs, and industry meetings
The Candidate
• Proven agricultural sales leader with strong commercial instincts
• Experience in seeds, arable crops, or wider agribusiness preferred
• Comfortable managing teams, key accounts, and regional strategy
• Strong knowledge of the Polish agricultural market
• Confident, credible, and customer focused
• Fluent Polish with strong English; full driving licence
Package
• Highly competitive salary, reflective of experience
• Performance based incentives and benefits package
• High profile leadership role with strong autonomy
• Opportunity to shape regional strategy within a growing commercial structure
How do I apply?
For more information and an informal confidential discussion please call Ollie O'Driscoll on: 01885 485526 or e-mail your CV and covering letter To Oliver.Odriscoll@delacyexecutive.co.uk. Thank you.
De Lacy Executive will upload your CV to our database and retain some data about you in order to process your application.
More information about our processing activities can be found at www.delacyexecutive.co.uk/privacypolicy .
Please be assured that all contact is treated in complete confidence and your details will not be passed to a third party without your prior permission. Please note that this advertisement is not a job description and you should satisfy yourself about the full details at interview.
De Lacy Executive is an Approved member of the Recruitment and Employment Confederation, which promotes high standards in recruitment practice, and is registered with the Information Commissioners Office. De Lacy Executive complies with all relevant data protection legislation.



