White Lies is a website run by Viva! that aims to educate and provide the public with information regarding milk production and consumption and the health and welfare of dairy animals. The website focuses mostly on cows, goats, and the environment, and also has myths about milk in general with regards to the human body. White Lies writes about the life of a dairy cow, dairy farming, a cow's natural life and sentience, while discussing cows and dairy farming. In terms of goat coverage on the website, White Lies talks about goat farming, a goat's life, and also has an undercover investigation into the British dairy goat industry featured on the website. The site also has features on the environmental impact dairy farming has, as well as the origins of dairy farming. Finally, the site features various resources such as a video and image library, printed and downloadable materials, books, and a blog.