A leader in servicing farmers and agricultural businesses with information across a variety of platforms (print, online, and face-to-face), Farmers Weekly provides market prices, news, technical advice, opinion, and several other online services for farmers to improve their businesses. With more than 80 years of providing farmers with these services, farmers trust Farmers Weekly for independent and authoritative content. In addition to the valuable news and information provided on the website, there are also recruitment and employment services, areas to buy and sell farm machinery and equipment, how-to articles and videos, and forum discussions. Another aspect of the company is the Farmers Apprentice competition. This competition promotes farming to the younger generations and inspires growth within the industry. There is also the Academy, which is free to users and provides them with a unique web-learning service. Farmers Weekly also helps farmers manage their business through farm computer services and software called Farmplan, which provides tools to farmers in order to manage their business records. The website also features numerous news sources, up-to-date information, market trends/prices, export figures and taxation tips.